Marketingresearch service
We offer customized research tailored to the client's situation.
Customized Research
for Great Business Decisions
MAXIMUM
CORRECT
DEEP
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Large-scale Panel -
Systematic Research SystemWe operate systematically by developing our own survey system based on IT for efficient research management. -
Automation SolutionWe apply our in-house automation solution throughout the entire project process, including survey development, fieldwork, and analysis, to provide efficient and competitive services. -
Specialized Research CompanyWe provide qualitative information to address challenging and complex business issues through surveys using specialized tools and techniques.
We execute projects swiftly
and accurately through our
in-house developed solutions and techniques.
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Marketing Index DevelopmentModuleWe develop KPI indicators for internal marketing performance measurement by integrating consumer survey data, internal member input, interviews, sales performance data, and more. -
Business Value Measurement ModuleBased on CVM(Contingent Valuation Methods) technique primarily used for feasibility studies and intangible value calculation, we quantify future specific business values in monetary terms. -
Fair Value Analysis ModuleThrough simulation analysis of the distribution of expected prices, price sensitivity, and scenario-based price scenarios, we derive price ranges that aim for market share and profit maximization. -
Product Spec, Feature Optimization ModuleUsing preference measurement programs such as CBC, Maxdiff, we conduct Product Optimization by comprehensively considering customer preferences and price acceptance levels.
1,400+ Companies and Institutions
Embrain annually conducts projects with over 1,400 companies and institutions,
making it one of the most active research firms in the country.
making it one of the most active research firms in the country.
Research Service Application Process
Service Request
Submit a service application for research. Upon application,
a project manager will be assigned.
a project manager will be assigned.
Consultation and Research Design
During the consultation, we discuss the customer's budget and research objectives.
Based on this discussion, we propose a research design and provide a quotation tailored to the customer's needs.
Based on this discussion, we propose a research design and provide a quotation tailored to the customer's needs.
Research Execution
Following the research design, we create surveys/ guidelines
and proceed with the fieldwork or data collection as outlined in the plan.
and proceed with the fieldwork or data collection as outlined in the plan.
Analysis
The collected data undergoes processing, statistical analysis,
result interpretation, and report writing during this stage.
result interpretation, and report writing during this stage.
Final Delivery of Results
We deliver the results of data analysis, the final report, and any other relevant outputs to the customer.
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